Archive for the Ads tag

Mike

I Would Run To You

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Maybe I just like this because the Juno song has been in my head for the last week and this is a similar style. Or maybe it’s just a great ad.

I saw this ad during the One Tree Hill finale (I’ll miss you OTH, tear). A 2 and a half minute ad on network TV. I guess Nike matched the OTH audience to strong women wanting pink running shoes. That’s not my demo, but I still loved the ad.

Well done by Nike. I was thinking ‘It’d be a good idea to put the lyrics in the video notes’ and that’s exactly what they did. On top of that, they put the song up for download. With a marketing department like this, I expect big things for Nike.

I don’t fall for ads too often, but I do fall for orange often, so I want this.

Nikefree

Mike

Who’s doing StubHub’s advertising?

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Prepared to be confused …

You know what. I don’t have anything else to add. A ticket oak? It just makes no sense. I guess that’s the idea?

Mike

Spam gets a spokescharacter

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Why don’t you watch this ad first.

Ummm.

Now I’ve never had spam, so maybe I’m not supposed to get it. Here’s what I see:
1) My egg carton is making noise, muffled screams even.
2) Sir Can-O-Lot is a tiny egg sized knight.
3) He wants you to mix things up and try Spam with eggs.

I do like the idea of pushing Spam as a complementary ingredient. According to the article, that is their “Break the Monotony” campaign, mentioned in the ad, that started a few years ago.

Why a knight? He’s not a tiny cute and cuddly cartoon character you’d expect. Is spam trying to be harder than that? AdAge mentioned a crusade against the routine campaign, which makes sense, but I’m not a fan of.

It’s their 75th anniversary, they couldn’t have gone with tradition, even if the campaign is going against tradition?

Looking forward to the Sir Can-O-Lot pack-ins so kids can get their own cuddly knight.

From AdAge